P A G E 1 0 Cohort and individual-level scoring Historic and predictive scoring Multiple time horizons Accurate scoring of young customers with little transaction history Proprietary Predictive Models Best-in-class models in terms of accuracy and applicability, validated across 500+ engagements. We provide: Pace A project with Theta typically takes weeks instead of months, depending on scope, so you can drive immediate business Impact. Focus Our approach often goes beyond what internal teams can do – allowing them to focus on other priorities while we focus on your CLV vision. Change Management We can provide strategic or tactical workshops to help accelerate internal change and adoption of CLV as your North Star metric. Continuous Improvement Our team collaborates directly with internal teams and can provide the 'outside-in' thinking that helps the team learn and grow. Benchmarking Our experience with many other companies gives us benchmarking data for comparison. Scenario Simulations We account for seasonality and demand shocks across the analysis and provide a coded simulator for you to create and analyze what-if scenarios. Access to the Experts Access to world-renowned customer value experts that have supported CLV implementations in multiple industries Data Integration for Ongoing Analysis Theta will provide continuous actionable insight via our real-time API with built-in model revalidation. Presentation-ready Insights and Takeaways We will ensure you have presentation material ready for an executive-level audience, full of insights you can apply across your organization. Activation Additionally, the Theta team can create a CLV playbook with 25+ proven use cases to get the engines going Should We Work With Theta? Theta offers numerous advantages. Among them: P A G E 1 9